The MIX team is hearting design in a big way this year.
Objectified is a feature-length independent documentary about industrial design. It’s a look at the creativity at work behind everything from toothbrushes to tech gadgets. It’s about the people who re-examine, re-evaluate and re-invent our manufactured environment on a daily basis. It’s about personal expression, identity, consumerism, and sustainability. It’s about our relationship to mass-produced objects and, by extension, the people who design them. Read director Gary Hustwit’s post about the film. If you enjoyed Gary's last film, Helvetica, you can't miss this!